Superare Fight Goods: Muhammad Ali and Bruce Lee Capsule Collection Collaboration

I collaborated with New York-based Fight Apparel brand Superare Fight Goods to design a capsule collection of T-shirts featuring Muhammad Ali and Bruce Lee, two icons of Martial Arts and Pop Culture. I was inspired to create designs that showcased a more artistic, raw style that reflected on the charisma and power of the two men, departing the typical black and white photo with the overused famous quote we have all seen time and again. The quotes I featured are more introspective, and speak to the quiet confident mindset it takes to be a champion of their calibre, rather than the arrogant bombast they’re most associated with.

The collaboration is officially licensed by the two respective Icons’ brands and families.

Photos by Zach Lipari. Video by Allen Alcantara. Modelled by Kyle Harrell.