Hennessy x NBA : Game Never Stops Installation

Designed a Jersey art installation for Hennessy and NBA’s Game Never Stops event in BGC, Manila. The installation was conceptualized by Kayo Cosio of Honeycomb Manila with the artwork to be printed on it was designed by me. The artwork installation was part of a group of 5 installations present at the event for the community to see and interact with. The event was attended by PBA players, Industry KOLs, Influencers, Artists, Celebrities, and several media outlets.

The Jerseys were design to be two-sided, with different concepts on each side. The front concept is about the inclusivity of Basketball, and how it’s okay to take up space and be heard. The back concept was about the feeling of dunking, and the energy that emanates from that — not just of the players, but of all those who witness it.

Select photos courtesy of Kayo Cosio and Honeycomb Manila